Converting Business Ideas to Profitable Growth

Market and customer needs are constantly in flux, especially in times of rapid economic and social change.  But where there is change there is opportunity, and the key to thriving in a fluid environment is having a marketing organization that is efficient, effective and responsive to market dynamics.

MarketFrames partners with clients who embrace change as an opportunity for innovation and transformation.  We believe that marketing effectiveness is the backbone of growing and profitable companies because Marketing connects all parts of a business from the very first idea through to customer experience, satisfaction and loyalty.

Transforming traditional marketing functions into a connected marketing network is the best strategy for ensuring market success.  We help you define and implement real-world solutions to your marketing challenges - from tactical issues such as inventory, analysis and management of your marketing cost envelope, to strategic initiatives such as more effective commercialization of new platforms or agency network modeling and implementation.

Our consultants work with your marketing leadership team to support the ongoing assessment, implementation and management of essential marketing processes, deliverables, and improvement initiatives.

Applying a unique network point of view, we help you transform your traditional marketing organization and create an end-to-end, integrated marketing network extending across the enterprise and including your strategic external partners.  We also address immediate point problems such as triaging your marketing spend in a methodical way, training staff in key marketing processes, or managing a strategic business or marketing planning effort.  Whether helping you pursue short-term wins or renovating your global marketing network, we apply robust process and analytics, along with an extensive resource base of knowledge, benchmarks, tools and models.  

Working with MarketFrames, you gain access to executives and managers with deep operational expertise, first-hand knowledge and relevant experience.  We customize each engagement, working with you to identify the most compelling areas of opportunity for your business.  With MarketFrames as your partner, you’ll implement change that efficiently converts inspired business ideas into satisfied, loyal customers.

Characteristics of An Optimized Marketing Organization